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Starting this year, Gyeonggi-do is planning to promote Hallyu and tourism in earnest

According to Gyeonggi Province on Wednesday, the government has decided to promote Hallyu culture and tourism from this year to 2023, in line with the recent Hallyu wave spreading around the world.

By applying the contents of hallyu tour to the provincial tourism industry, it aims to attract foreign tourists by introducing hallyu tours that are differentiated from other cities.

According to the Ministry of Culture, Sports and Tourism's survey on overseas tourists, the number of factors that foreigners consider when they visit Korea is increasing from 6.5 percent in 2014 to 7.7 percent in 2015, 7.9 percent in 2016, and 10.7 percent in 2017. 

Therefore, it is required to develop Hanryu contents.

As a result, the company plans to establish a Hallyu infrastructure for tourists by developing storytelling contents of Hallyu resources such as ΔK-POP, K-drama, and K-beauty this year. 

The company will spend 920 million won on the project. 

The content in the Korean Wave field is in 1,179 메이저사이트추천 locations including 257 locations, 107 places of food and infrastructure, 39 places of music, 67 movies, and 582 spots of broadcasting (advertising).

In addition, the company plans to show attractive storytelling to foreigners by utilizing Hallyu resources such as TV dramas, entertainment programs, and movies, as well as commercials and music videos.

In addition, Dana also plans to strengthen its promotion of tourism by supporting the city's tourism resources. 

It has been found that the shooting site of tourism resources in eight cities, including Hwaseong (Jebu Island, Jeongok Port, dinosaur egg fossil site), Siheung (Odo, lotus theme park), Yangju (Jangheung Tourist Park, Yangju City Jang Wook-jin Art Museum), and Pocheon City (Pocheon Art Valley and Dove Nangpogang Falls). Donga is going to provide 700 million won for this project.

If the first phase of the project is successfully carried out this year, the company will push for the second phase of Hallyu promotion (development of storytelling-based tourism products, selection of the top 10 Hallyu attractions, etc.), strengthening and expanding the Korean culture between 2022 and 2023, establishing a video location archive, promoting the belt belt for Hallyu tourism by region, and nurturing hallyu tourists.

"We plan to divide the project into three stages from this year to promote Korean culture and tourism in Korean culture," a source from the provincial government said. "We will further refine our business after next year by taking advice from experts during the first phase of the project."

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